@dragu well even more confusing, @Cthulhus discovered that you can even put some dosbox.cfg parameters into dosbox.bat
So the following dosbox.bat:
aspect=true
mapperfile=lba1.map
imgmount d .\cd\wackyw~1.iso -t cdrom
c:
cd WACKY
pause
WW.EXE
will rightly set the display to 4/3 but the mapper file won't be used if dosbox.cfg is not present with the same parameters
@Cthulhus managed to set some parameters for the cpu and for graphics too
Well maybe it's better to separate the two anyway
On a side note, to finish with iso names having more than 8 characters : it seems to work to specify them in dosbox.cfg [autoexec] with the full name but then you also have to use the full path
And in the mapper with an xbox360 I can configure dpad directions with the internal mapper but the keys are then not working in game